The agreement was signed within the framework of the presentation of AFEM's new strategic roadmap 2025-2026, a programme placed under the banner of "She Impulse: Creator of Values". The latter is part of the Casablanca-Settat Regional Development Plan (PDR), particularly in the "Enterprise, Innovation and Employment" axis, in line with the objective of fostering an environment conducive to female entrepreneurship.
The "She Impulse" programme, supported by several key partners such as the Ministry of Industry and Commerce, the Casablanca-Settat Region, the European Bank for Reconstruction and Development (EBRD), TamwilCom, CIH Bank, and the Moroccan Office of Industrial and Commercial Property (OMPIC), sets an ambitious goal: to strengthen the role of women entrepreneurs in the creation of economic and social value in Morocco.
Concretely, it focuses on the promotion of innovation, the di…
News
18 Dec 2024
4 min read
Promotion of female entrepreneurship: The Casablanca-Settat Region and AFEM join forces
The Casablanca-Settat Regional Council and AFEM signed, last Friday, a letter of intent to support the "She Start" and "She Digital" initiatives, two components of the "She Impulse" programme launched by AFEM. This partnership aims to boost female entrepreneurship in...
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