Territorial marketing: Rabat-Salé-Kénitra prepares its tourism shift

The Regional Tourism Council of Rabat-Salé-Kénitra has presented its action plan for 2025, with a budget of 65 million dirhams, focused on the enhancement of heritage and better structuring of the offer.
This programme aims to optimise the region's assets while involving local actors more.
An approach that aims to reposition the region on the national tourism map.
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