News
04 Feb 2013
2 min read
Marketing at university for a better managerial culture in business
This scientific and cultural event will see the participation of 7 Moroccan universities and more than 52 marketing professors, including 42 foreigners.
From 24 February to 3 March, the city of Guelmim is hosting the 9th edition of the International Marketing Days with the participation of 40 countries. It will be marked by the presence of prominent figures representing the business, press, and political worlds to enrich the debate.Organised by the Cadi Ayyad Faculty of Legal, Economic and Social Sciences of Marrakech, in collaboration with the Ministry of Agriculture and Maritime Fisheries and the Chamber of Agriculture of the Guelmim-Smara region, this edition is being held under the theme "Local products and regional development of the Moroccan Southern provinces: current status and perspectives".This edition aims to demonstrate that mastering the use of marketing techniques in university education, combined with in-depth pedagogical reflection, allows for the dissemination of knowledge and skills, and the amplification of the influe…
Continue reading with a member account
Create your free account or sign in to read this full article.
