Assa Moussem: A sweet mix of spirituality, culture, and economic promotion

From 20 to 24 January, the Assa Zaouia is hosting its annual moussem, which is part of the region's festivities commemorating Aïd Al Mawlid Annabawi."Assa between local identity and openness to cultures," such is the theme of this highly anticipated moussem in the southern provinces of the Kingdom. Over the years and editions, it has become an unmissable annual event for the tribes of the Moroccan Sahara who are keen to be present, and it contributes to the economic and social development of the city and to the promotion of the historical and natural potential of the Assa palace.Initiated by the Assa Zaouia Association under the High Patronage of HM the King in collaboration with the Agency for the Promotion and Economic and Social Development of the Southern Provinces of the Kingdom and with the participation of elected officials and civil society actors, this edition provides for a va…