A joint centre of the SIST (Superior Institute of Science and Technology) and the British Council was inaugurated on Sunday in Tangier, adding to the establishments of this institute already installed in Casablanca and Rabat. The inauguration ceremony of this establishment, associated notably with the universities of Sunderland and Cardiff Metropolitan, was held in the presence of the British Ambassador to Morocco, Clive Alderton, as well as teaching staff, students, and parents of students. Speaking on this occasion, Mr. Alderton highlighted the quality of British higher education and the growing importance given everywhere in the world to learning the English language, an essential vector for economic, scientific, and cultural exchanges. In this regard, he welcomed the association with this project of the British Council, the British international agency in charge of educational exchanges and cultural relations, which thus expands its presence in Morocco, which began in 1960. For his part, the president of the SIST, Tariq Obaid, indicated that the SIST opened its doors in 2001 in Casablanca before opening another centre in Rabat, and now in Tangier, which will be followed by another campus in Marrakech planned for the year 2015. The university's programmes pave the way towards MBA, Bachelor, and Master degrees, notably in business management, project management, tourism, graphic design, and education, he made known. Furthermore, the establishment is subject to British standards in terms of training and pedagogical resources in the English language, with programmes aligned with the British university system, stressed Mr. Obaid.