El Borouj is a town situated in the Settat Province, which falls under the administrative jurisdiction of the Grand Casablanca-Settat region in Morocco. Historically associated with the Chaouia-Ouardigha area, the town serves as a local hub for the surrounding rural communities. According to the 2024 census, the town has a population of 19,438 inhabitants, reflecting its role as a steady center for trade and social interaction within the province.
The town is positioned within the vast plains that characterize much of the Settat Province. The landscape is primarily defined by agricultural plateaus, which have historically supported the regional economy. The terrain is relatively flat, typical of the Chaouia region, and is surrounded by fertile lands that are essential for local cultivation. The proximity to the broader Settat area means that the town benefits from the connectivity of the central Moroccan plains, serving as a gateway between the more urbanized coastal regions and the interior rural heartlands.
Life in El Borouj is deeply rooted in the traditions of the Chaouia region. As a town that functions as a local center, it hosts markets and gathering spaces that are vital for the exchange of goods and services for the surrounding agricultural population. The community maintains a lifestyle that balances traditional Moroccan customs with the evolving needs of a growing population. Residents are primarily engaged in activities related to the local economy, including commerce and agriculture, which remain the backbone of the area's development.
El Borouj is accessible via the regional road network that connects the various municipalities of the Settat Province. Travelers visiting the region will find that the town serves as a useful point of transit when exploring the interior of the Grand Casablanca-Settat region. While it is a smaller urban center compared to the provincial capital of Settat, it provides the necessary infrastructure for local residents and visitors passing through the area. Visitors are encouraged to respect local customs and enjoy the authentic atmosphere of this Moroccan town, which remains largely untouched by mass tourism, offering a genuine experience of regional life.